Sunday, May 19, 2024
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PGI-India and VBJ Collaborate on Platinum Evara Multi Sapphire Collection

In a historic collaboration, VBJ and PGI-India have unveiled the Platinum Evara Multi Sapphire Collection, marking a significant moment for both brands. VBJ, renowned for its century-old legacy of craftsmanship in South India’s jewellery realm, steps into uncharted territory with its debut collection featuring multi-sapphire stones. This collection, characterized by its timeless elegance and contemporary allure, is poised to capture the hearts of discerning women seeking exquisite adornments that stand the test of time.

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Vummidi Bangaru Jewellers (VBJ), synonymous with trust and tradition, embarks on a journey of luxury redefinition with the Platinum Evara Multi Sapphire Collection. Crafted by VBJ’s master artisans, this collection of 70 distinctive pieces seamlessly blends heritage with modernity, promising to elevate every occasion with its resplendent allure.

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At the heart of this collection lies the meticulous selection of multi-coloured sapphires, ranging from shades of blue, violet, pink, green, yellow, orange, to white. Each piece, weighing between 5 to 110 grams, is adorned with a captivating array of multi-sapphires, complemented by delicate fancy-cut diamonds. VBJ’s skilled craftsmen have expertly integrated both uncut shapes and cabochon types of multi-sapphires, resulting in a mesmerizing symphony of colours that exudes sophistication and charm.

The Platinum Evara Multi Sapphire Collection defies conventional jewellery design, offering a diverse range of styles to suit every discerning taste. From organic-inspired motifs to geometric elegance, each piece reflects VBJ’s commitment to craftsmanship excellence and timeless allure. Whether for everyday wear or special occasions, these platinum jewellery pieces, including pendants, earrings, bracelets, necklaces, and rings, promise to adorn women with unparalleled grace and elegance.

Amarendran Vummidi, Managing Partner of Vummidi Bangaru Jewellers, expresses his excitement about the collaboration, stating, “We are thrilled to partner with PGI to unveil the Platinum Evara Multi Sapphire Collection. This collection celebrates artistry and creativity, offering discerning customers an unrivalled experience. The introduction of multi-coloured sapphires adds a new dimension to the platinum jewellery landscape, resonating with the modern woman’s desire for unique and statement pieces.”

Vaishali Banerjee, Managing Director of Platinum Guild International (PGI) – India, echoes the sentiment of collaboration and innovation, stating, “We are delighted to announce our collaboration with VBJ, a revered heritage jewellery brand in India, to introduce the Platinum Evara Multi Sapphire Collection. At PGI, we are committed to pushing the boundaries of design innovation to meet the evolving demands of consumers. This collaboration epitomizes a fusion of tradition and innovation, offering sophisticated and elegant platinum jewellery pieces for every occasion.”

As the Platinum Evara Multi Sapphire Collection takes center stage, it invites women to embark on a journey of self-expression and elegance, adorned with the timeless allure of platinum and the captivating hues of multi-coloured sapphires. This collection stands as a testament to the enduring legacy of craftsmanship and innovation, inviting women to embrace luxury that transcends time and trends.

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